Your website is confusing AF (here’s proof) | Deep Dive 02

Stop telling people to “Learn More” Confession: every time I see a big shiny “Learn More” button on a clinician’s website, a tiny part of my soul dies. Because what the heck does that even mean? Learn more about what? Am I clicking into a service page, a blog post, a random PDF download, or an endless scroll that goes nowhere? It’s like standing outside a restaurant where the sign on the door just says “Food.” Okay… but am I about to get tacos, sushi, or mystery meat surprise? I need to know...